MARKETING STRATEGY

In Moouly & Co. as most

effective strategic marketers

we use deep customer insight

to drive the STP model (segmentation, targeting, positioning) and we offer the declination of this model, empowering the current market condition. This ensures that marketing plan development is grounded in marketplace realities to best meet customer needs.
Applying an outside-in perspective and helping clients achieve growth are fundamental to our approach at Moouly & Co.

The Big Drop Strategy, the only rational strategy to perform strategy is the only move you can do to perform. To reach your business objective.
At Moouly & Co. we have created a new strategy that allows us to obtain incredible results with the minimum investment.
Thanks to many years of experience in the field we have developed an innovative technique to excel in the market and in social media. Thanks to The Big Drop Strategy, we will allow your brand and your company to establish at the top of the market in an international way. The inhouse approach will be your instrument to succeed

Customer insight and market segmentation

– We will understand customer needs and develop the steps to reach the customer objective.
– We help customers to empower their value proposition thanks to our expertise in product and category management we will implement the traditional marketing framework model of 5C and marketing mix, combined together in a deep analysis to achieve customer’s business marketing objective, in a modern market context.
– We have developed an in-house strategy TheBigDrop Strategy that will help customer to achieve their business objective in the current disruptive market context.

Brand, logo and ID development

– We help companies align marketing and brand strategy with overarching business objectives.
– We’ll take care of your brand and help you to find and get in relation with your customers. We will do the brand monitoring and help to increase your brand reputation.